Let's Partner
Strategic Solutions for Business Success
I work with service‑oriented B2B and SaaS firms to craft tailored marketing strategies that deliver measurable growth.
Over the past decades, I’ve helped companies boost qualified pipelines by 300‑400%, doubled the size of companies, and evolved all aspects of their marketing and sales operations.
Trusted by leading businesses...
Proven Results That Speak Volumes
Increased LeadGen by 311%
Increase in closure rates
Growth in sales in under 4 years
Your Partner
My Availability
Embed a senior growth leader to build and run your full-funnel revenue engine—backed by a proprietary forecasting model I developed over 30 years.
What I Deliver
Proprietary GTM & Forecasting Model — Custom revenue plans mapping volume, conversion, and budget to targets.
Embedded Executive Leadership — I join your leadership team, lead cross-functional execution, and ensure accountability.
Executional Discipline — From dashboards to CRM systems and campaign analytics, I ensure results—not guesswork.
Team & Vendor Management — I recruit, lead, mentor, and scale your team or external specialists as needed.
What Sets Me Apart
Developed a forecasting methodology tailored to B2B SaaS & service firms
Delivered 3–5× pipeline and revenue growth consistently
Seamlessly integrate marketing, sales, and operations under one leader
Rapid execution—zero agency overhead, zero ramp-up lag
What Clients Say
“Greg didn’t just advise us — he led. He gave us a forecast we could believe in and built the system to hit it. I’d work with him again without hesitation.”
— Chip Jones, CEO, Minton‑Jones
“Greg thinks like a strategist and executes like an operator. He’s the real deal.”
— Jason Jensen, VP Marketing, PartsNow
Ready to Build Real Momentum?
Let’s talk. I’ll bring leadership, methodology, and full operational dedication to grow your business from the inside out.
As a Fractional CMO, I plug into your leadership team to drive growth without the overhead of a full-time hire. I bring the same strategic rigor and executional horsepower I’ve applied across decades of B2B SaaS and service organizations—only with the flexibility to scale engagement to your needs.
What I Deliver
Strategy That Doesn’t Sit in a Deck
I created the forecasting and GTM methodology used in the Sortis system—an approach that maps outreach volume, conversion targets, and sales velocity to real revenue goals. Whether you’re aiming for $1M or $10M ARR, we’ll build the math to hit it.Embedded Leadership Without the Delay
I don’t sit outside your organization. I embed—attending executive meetings, aligning with sales, mentoring staff, and leading marketing like a true operator. You get VP-level thinking with execution built in.A Unified Revenue Engine
I align brand, digital, content, email, and outbound into a single, coordinated system. I also manage SEO, paid media, marketing automation, and CRM setup as needed—ensuring nothing breaks between strategy and delivery.Right-Sized Team and Stack
Whether you need to build a team, restructure what’s not working, or bridge a leadership gap, I can assess, hire, and coach your internal resources—or manage trusted specialists from my network to get results fast.
When to Bring Me In
You’ve hit a plateau and need a strategic reset
You need marketing and sales to finally operate as one
You’re entering a new market or launching a new product
You want executive-level guidance without a $300K/year salary
You’re growing but can’t afford to waste another quarter on trial-and-error
What Clients Say
“Greg came in, showed us exactly what to expect, and then executed the plan. He turned an underperforming function into a measurable growth engine.”
— Lisa Koehler, Product Development, Innocorp
“He brought structure, strategy, and speed—all without needing to be told twice. His forecasting model gave us clarity we’d never had before.”
— VP Marketing, B2B SaaS Firm
Flexible. Embedded. Focused on Revenue.
With me as your Fractional CMO, you get a deeply engaged partner—one who knows how to build systems, align teams, and deliver results without excuses. I bring the experience of a CMO, the agility of a consultant, and the commitment of someone who’s owned the outcome.
Let’s talk about how I can help you grow.
Need speed? The 90-Day GTM Sprint is for companies that can’t wait a year to figure out how to grow. In just three months, I lead your team through a focused, high-velocity execution cycle—designed to build pipeline, test messaging, and establish the foundation for long-term scale.
This is not strategy in a vacuum. It’s real work, real results, in 90 days.
What’s Included
Phase 1 – Strategy & Forecast
Weeks 1–2
Deep-dive on your product, audience, and market position
Create a custom GTM model using my proprietary forecasting methodology (volume, funnel ratios, conversion, CAC, revenue)
Define ICP, personas, and segment prioritization
Develop positioning, messaging, and call-to-action framework
Phase 2 – Launch & Execution
Weeks 3–8
Set up and launch SEO, outbound email, paid media (if applicable), and content
Build outbound and nurture sequences
Integrate CRM and tracking
Rapid test messaging, landing pages, and offers
Weekly optimization based on KPIs and signal quality
Phase 3 – Scale Plan & Transition
Weeks 9–12
Analyze all campaign data and funnel metrics
Deliver go-forward growth plan with budgets, roles, and forecast
Recommend team structure (in-house + contractors)
Optional: continue into Fractional CMO leadership or handoff to your internal team
What You Walk Away With
A validated growth strategy
A working funnel (not a theoretical one)
Clear CAC, CPL, and revenue benchmarks
Data-driven confidence on what works—and what to scale
A ready-to-run GTM system you can build on
Ideal For:
Founders launching a new product
CROs and CMOs under pressure to perform fast
B2B firms expanding into the U.S. market
Companies stuck in “random acts of marketing”
Fast Doesn’t Mean Rushed
This sprint is rooted in 30 years of experience driving go-to-market execution for B2B firms. I’ve run this process for dozens of companies, from global consultancies to SaaS startups—and I built the forecast models and messaging systems we’ll use.
If you need pipeline, positioning, and proof—fast—this is the fastest, smartest way to get there.
Not every company fits neatly into a “full-time hire” or “fractional advisor” box. That’s why I offer hybrid engagements—a flexible model where I act as your embedded marketing executive and bring in trusted resources from my network to accelerate execution.
You get a hands-on growth leader backed by a proven team—without committing to a bloated internal structure or expensive agency retainer.
What a Hybrid Engagement Looks Like
Strategic Leadership
I embed in your organization as your acting VP or CMO—joining leadership meetings, building GTM plans, setting KPIs, and owning outcomes.Modular Execution Support
Need content? SEO? Paid campaigns? I’ll either lead your internal team or bring in specialized support from my established network of trusted partners. You only pay for what you need, when you need it.Agency Infrastructure Without the Bloat
You get access to the systems, templates, tools, and proven workflows I’ve built running a revenue-generation agency—without the overhead of a typical agency engagement.Full Transparency & Ownership
Whether I’m coaching your staff or managing execution through my team, I remain your single point of accountability—focused on results, not excuses.
Best for Companies Who:
Need CMO-level leadership but don’t want to hire full-time (yet)
Have in-house team gaps or bandwidth constraints
Want execution support without a long-term agency retainer
Need fast traction but also want to build long-term internal capability
Built for Growth. Designed for Flexibility.
In a hybrid engagement, you get the strategic depth of a senior leader, the executional reach of a seasoned team, and the flexibility to scale your effort up or down as your business evolves. It’s not a compromise—it’s a smarter way to grow.
Let’s build something that fits your goals, your timeline, and your team.